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Email Marketing 101

Getting Started Videos

Just Getting Started Your First Day at Robly How to Create and Send Your First Campaign   Account Settings Add a Verified Email Address Trouble Logging In?   Contacts Add Multiple Contacts Add a Single Subscriber Create/Format a CSV File for Import Import Contacts from Constant Contact Import Contacts from

Managing Contacts and Lists

By going to Audience > Contacts, you can export, import, or add new contacts—as well as edit contact information. You can also filter contacts by status, list, segment, and/or tag. From Audience > Lists, you can view Audience Growth in the chart at the top, and you can create new lists. By

Does Robly have good deliverability?

Deliverability is THE most important part of this application. We are in feedback loops with all of the major ISP’s, which allows us to stay on top of bounce management and any random, undeserving blocks that occur. We monitor our IP addresses regularly and have safety standards in place to

Why Is This Footer Required On All of My Campaigns?

International SPAM laws require a physical contact address to be associated with any marketing email that is sent out. Robly also requires that you put an unsubscribe link in the email, which gives list subscribers an easy way to opt-out of your list if they choose. To eliminate any chance

Email Marketing 101

It’s one thing to send e-mails to your audience. But it’s quite another to do it effectively. Here…let us help. How does HTML Email Work? You gotta crawl before you can walk — which is why it’s important to understand how HTML works before you jump in to designing and

What Do I Need To Know About Deliverability?

Maintaining a squeaky-clean reputation with ISPs is critical for us here at Robly in order to ensure that campaigns get to inboxes at the highest rate possible. What does that entail? First off, we have to make sure abusive senders don’t ruin our reputation. We do this two ways: We

Robly Email: How SPAM Filters Work

Our goal at Robly is to get as many emails as possible to your subscribers inboxes. In many cases, SPAM filters stand in the way of that objective. We think that somewhere between 10 and 20 percent of all emails sent get lost before they reach their destination, mostly because

How Do I Write A Good Permission Reminder?

What is a Permission Reminder? A permission reminder explains to your subscriber how exactly they signed up for your list. It’s of critical importance to have a good permission reminder because people get a lot of email and often times forget things. Should they forget about how they ended up