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Why Is This Footer Required On All of My Campaigns?

International SPAM laws require a physical contact address to be associated with any marketing email that is sent out. Robly also requires that you put an unsubscribe link in the email, which gives list subscribers an easy way to opt-out of your list if they choose. To eliminate any chance that an email is sent without those two things, we

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How Do I Write A Good Permission Reminder?

What is a Permission Reminder? A permission reminder explains to your subscriber how exactly they signed up for your list. It’s of critical importance to have a good permission reminder because people get a lot of email and often times forget things. Should they forget about how they ended up on your mailing list, chances are they’ll mark your emails

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