How do I add an Unsubscribe link to my campaign?

Updated on: March 10, 2016 Category: Campaign Building, Drag & Drop Editor, Merge Tags

Robly email footers automatically include a link to Unsubscribe as required by email marketing compliance laws. If you want to add the link at the top of your campaign or elsewhere in the body of the email, you can do so by following these instructions.

In the campaign builder, type out the text you want to include around your Unsubscribe link. Once you insert it, it will display as: “Unsubscribe.”

Add Unsubscribe Link


Once you’ve inserted the merge tag, which looks like –UNSUB–, make sure you set it to the same font, size, style, color, etc:

Unsubscribe Merge Tag

To test the merge tag, send yourself a test email. This is what you should see:

Unsubscribe Link in Email

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